Leadbug - Partnered with Shashi Sales & Marketing, Est. 2005
From a leading FMCG super-stockist in Eastern Uttar Pradesh to a full-stack digital marketing and IT services group — 20 years of building, surviving, and scaling businesses in India and beyond.
Who we are
Shashi Sales and Marketing provides integrated digital business solutions — website development, advertising, SEO, UI/UX design, social media marketing, graphic and video design, product shoots, branding, PR, IT engineering, infrastructure setup, and FMCG trade services. We exist to ensure our clients have seamless digital and business operations under one roof.
Founder Ajay Kumar Tiwari quit employment after 39 years of industry experience to plan and launch an independent business venture.
Established as a leading super-stockist in Eastern Uttar Pradesh, India. Built strong manufacturer relationships from day one.
India's demonetization stress-tested the business. Shashi Sales navigated it through strong trade relationships and operational discipline.
During COVID shutdowns, Shashi Sales not only survived but identified the shift to digital-first business — and began planning the pivot.
Introduced a full-service digital marketing arm — SEO, paid ads, web development, and content — serving SMBs across India and the US.
Entering AI SaaS with an all-in-one marketing tool. The IT division — LeadBug — now manages all technology products and platforms.
Mission, Vision & Future
Every decision at Shashi Sales is grounded in three core principles — empowering clients, ensuring transparency, and building the technology that makes both possible at scale.
Empower businesses to operate and compete online — removing the barriers of cost, complexity, and expertise that have historically kept small businesses offline.
Full transparency in digital spending — every rupee tracked, every impression measured. No client should ever wonder whether their marketing investment is working.
Entering AI SaaS with an all-in-one marketing platform. Shashi Sales and its IT division LeadBug are building the tools that will define performance marketing for Indian SMBs.
IT Division — LeadBug
As Shashi Sales grew its digital practice, it became clear that managing complex IT infrastructure, SaaS products, and CRM systems required a dedicated technology entity. That's how LeadBug was born — as the IT and product division of Shashi Sales, responsible for all technology services, digital products, and platform management.
End-to-end IT setup, network support, service desk, L1/L2 technical support, database development, and cloud infrastructure management.
A proprietary sales CRM built for outbound and inbound sales teams. Tracks leads, automates follow-ups, and gives managers real-time pipeline visibility — purpose-built for Indian SMBs.
LeadBug manages the development and deployment of AI-powered marketing tools — the technology layer that lets Shashi Sales deliver performance marketing at scale.
Google, Meta, LinkedIn, and third-party marketing platform integration, tracking setup, pixel management, and API-level data connectivity across all client accounts.
Official Partners & Recognised Platforms
Third-party logos are displayed for representation purposes only. Ownership and copyright belong to their respective organisations.
The Team
A cross-functional team of specialists — strategists, developers, designers, SEO engineers, and business analysts — working as one unit to deliver measurable outcomes for every client.
Whether it's SEO, AI search visibility, web development, or full-funnel digital marketing — book a 20-minute call and we'll tell you exactly what's possible for your business.
hello@leadbug.io · leadbug.io · Noida, UP & Prayagraj, UP · Est. 2005